Uploading Content Blocks

Content blocks are snippets or sections of HTML code. There are pre-defined block types and can be any of the following:

Adding a Content Block

1. Click the Manage Html option from the menu
2. Select the Brand
3. Select the Sub-Brand
4. Select Content Block as the Content Type
5. Select the Language Type (EN or FR)
6. Click the +Add button

1. Enter the Content Name for the content block (see below on the proper naming convention for blocks)
2. Enter a Description for the block
3. Paste in your Html Content
4. Click the Add button to Save

How to Name Content Blocks

Blocks should be named using the following convention:

[TYPE].[BLOCK LETTER].[YEAR].[MONTH].[VERSION].[LANGUAGE]

[TYPE]	Any characters that identify the campaign that the block is used
[BLOCK LETTER]	Letter A,B,C,D,E,Y or Z that corresponds to a block type shown above, followed by a number (typically 1, so A1, B1, C1, etc…)
[YEAR]	The current year
[MONTH]	The current month
[VERSION]	The letter V followed by a version number (i.e V1, V2, V3, etc.)
[LANGUAGE]	Either EN for English or FR for French

For example a preheader (A) block could have a name as follows:

FTA.A1.2025.04.V1.EN for an English block and FTA.A1.2025.04.V1.FR for a French block.

NOTE: It is important to note that although a content block is added here, it DOES NOT automatically show up in the list of blocks that can be selected in a matrix. You must manually enter the block the first time a new block is used. After it is used once in a matrix, it will appear in the drop-down selection.